Marc Scacchi, Graphic Designer

Urban Ice Brand Identity

Redesign of the bakery/ince cream shop Urban Ice, located in Downtown Norfolk. Main factor of this redesign is more emphasis on the social media aspect of the original shop, having the background of the homepage feature the latest posts from customers on their Facebook page.

[Project] Branding system for Urban Ice, a creamery located in downtown Norfolk. This concept utilized the modern, sleek tone of Urban Ice to give a streamlined, but still appealing website form. I designed a tile system using various photos to emphasize Urban Ice's focus on social media engagement.
Home Page
Home Page
Intro page, leading to preset menu of flavors or an option to create your own.
Intro page, leading to preset menu of flavors or an option to create your own.
Detailed Page of Specialty flavor
Detailed Page of Specialty flavor
"Create Your Flavor" Page
"Create Your Flavor" Page
Hanging indoor sign
Hanging indoor sign
Wall mural
Wall mural
Outdoor standee showcasing the flavor of the month
Outdoor standee showcasing the flavor of the month
Window vinyl mural
Window vinyl mural
↑Back to Top